Sheldrake

From $29  |  1 Font Family by Jeff Levine Fonts

Sheldrake JNL is the second in a series of display fonts modeled from actual water-applied decals that were manufactured by the Duro Decal Company of Chicago (now Duro Art Industries).

The font's name derives from the actual phone exchange for Duro, back in the days when a telephone listing had a name-number assignment for recognition. In this case, their number began as "SH(eldrake)-3".